Top 10 TikTok Trends You Need to Try Right Now: Trends on TikTok change rapidly; the trending audio or challenge you are currently seeing may not be trending again tomorrow. If you can be on top of trends—this means visibility, engagement, and follower growth. Here are the top 10 TikTok Trends of 2025, and what to try now, how to use it well, and the types of content that works better.
1. AI Generated Content & Filters
What it is:
Creators are utilizing AI tools to generate unique video effects, voiceover, backgrounds, avatars, and even fully animated scenes. AI-generated filters that change your face and the background, AI voice narrations, and AI avatars are being used more and more.
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Why is it trending:
There is a unique or novel visual and audio content. The tools also save time on editing and allow the creator to create more types of content.
Provides opportunities for personalization and creativity
How to use it:
Try AI-filters to present content in a visually appealing way. Use AI-generated voice to narrate ‘day in my life’, scary stories, or ‘what if’ scenarios. Use AI generated backgrounds combined with live action footage to create dream-like-fantasy content.
2. “Three-Second Life Hacks” / Micro-Tutorials
What it is:
Very brief, simple, useful tips or “hacks” that help solve a common problem quickly – something you can learn in 3 seconds (or at least appear to be able to).
MixMoz
Why it works:
Short attention spans; speed to gratification enhances retention.
Viewable: easy to share “did you know this?” type content.
How to do this:
Focus on problems that are part of everyday life: household, beauty, tech, scheduling.
Use captions + a rapidly paced format to make it acceptable to watch even if the sound is not on.
Use trending sounds where possible (connecting the hack to something popular).
3.Nostalgia / Retro Revivals
What it is:
A throwback – early 2000’s / 90’s / 80’s fashion, music, aesthetics, filters, early internet inspired content.
Think old phones, Y2K fashion, vintage tech, MySpace, etc.
Tiksnap
Why it’s trending:
It’s comforting: nostalgia feels good, especially in troubled times.
Retro fashion, music and culture is thriving again.
How to use it:
Use retro filters or color grading to emulate the time period,
Recreate or remix older songs or dances.
Show side by side comparisons or “then vs now” (in comparison how something looked in 2000 compared to 2025).
4,Niche / Micro-Communities (“NicheTok”)
What it is:
In contrast to making things for the masses, creators are creating around niches, such as rare books, eco-conscious fashion, and ASMR that caters to a specific trigger.
TimesSquareReporter
Why it’s effective:
Engagement tends to be much higher because people with shared interests are generally quick to click “follow” and engage.
Less competition: Niche content has fewer creators so it’s easier to stand out.
How to use it:
- Identify a niche you are passionate about.
- Use niche hashtags.
- Engage with existing micro-communities (commenting, stitching, duetting) to boost your visibility.
5.Silent Reactions Duets & Non-verbal Content
What it is:
Duets/reaction videos where creators show their reactions using their facial expressions, gestures, side-eye, their body, etc. In summary, the expression is more important than the word.
Tiksnap
Why it works:
Universal: non-verbal content is i) transcendent of language adaptable to wider audiences.
Both humor and drama will work here.
How to use it:
- Identify a viral video for your duet and respond using silence.
- Invest time in your response (i.e., show your expressiveness with your face/body language)
- Closeups/zooms work best for these emotional beats.
6. Dual-Reaction Skits & Storytime Zooms
What it is:
These are short, dramatic stories (either usually personal or funny in nature) told with animated zooms, filters, or bold “glamour” effects. Sometimes, creators even add in character roles, reacting to themselves (with costumes, as different characters).
Why they are engaging:
They build interest and curiosity (people want to hear the story).
Emotionally engaging (emotionally connected experiences, drama, and humor)
How to use it:
- Start with hook, hook in first 2 seconds (“You won’t believe what happened….”)
- Fast moving pace; visuals that support the story (text overlay, cut-aways).
- Finish with punchline/twist, so followers um, encourage re-plays, re-shares.
7. Social Commerce and Product Try-Ons
What it is:
These types of videos share products — fashion, beauty, gadgets — and show them in the real world. Think try-on hauls, reviews, shopping with me, or unboxing. The features for live shopping integrations on TikTok are also becoming increasingly robust and popular.
Why it’s trending:
- TikTok is investing in in app features enabling commerce.
- Audience trust creator reviews.
How to execute the trend:
- Show an honest and pure demonstration (fit, how to use).
- Use trending filters or sound, but ensure the product is visible.
- If possible, add some form of discount or promo code to the shop to draw viewers in.
8. Sustainable & Eco-Friendly Content
What it is:
Content about sustainable fashion, low-waste living, recycling hacks, reusing old things, eco tips.
Reasons why is it appealing:
- Increasing global awareness about climate change and sustainability.
- Authentic content often generates trust.
Ways to share on social media:
- Share what you’re doing personally (reuse, upcycle).
- Tips: how to fix clothes, DIY products, zero-waste tips.
- Incorporate trending green ideas (colors, filters, music) for style consistency.
9. Beauty & Skincare Aesthetic Trends
What it is:
Looks or skincare routines that are visual and are tactile: unique makeup looks, “skin first, makeup second” looks, red wine/tinted makeup looks, dewy / glass skin looks, and more.
Why it is appealing:
- Aesthetic content attracts the eye, and convinces scroll-stops.
- Beauty and skincare is an evergreen topic with a very large audience.
How to utilize:
- Use closeups and great lighting.
- Show the routine and before/afters.
- Utilize trending colors, palettes, themed sounds.
10. Educational Entertaining / Mental Health / Therapy Parody Skits
What it is:
Content that teaches or informs (financial tips, health tips, “things I wish I knew”) with humor or parody. Also “therapy-speak” parody – fake conversations about mental health terms that are overused.
Why it is growing:
- People want meaningful – they want value, not just entertainment.
- Humor allows us to discuss serious subject matter.
How to use it:
- Identify a topic that people care about (e.g. mental health, finances, self-care).
- Do some research or get your facts straight. You can also research topics that people generally appreciate.
- Use a parody, storytelling – to keep it lighthearted while informative.
Here are some suggestions for finding success with Riding Trends (SEO + Growth)
- Use trending hashtags – but balance them with niche hashtags.
- Optimize your captions and text overlays. A lot of people watch without sound so help to ensure the key message is clear.
- Engage early; it is fine to remix, duet, or stitch something trending!
- Post consistently; the more you post, the more it helps.
- Be authentic; people can feel when a person is stretching to make something happen. Trends done authentically usually perform well.
- Pay attention to your analytics! Look at the trends that work best for your audience and maximize those efforts.
Conclusion
Right now, the fastest way to grow on TikTok is to experiment; here are some trends for you to try, monitor the trends that align nicely with your style, audience, and strengths. Don’t be discouraged if it doesn’t go perfectly the first time, but with fluidness, creativity, and keeping up with something that’s viral over time, you’ll continually build traction.
